Cookie Policy
Effective Date: 15th July 2026
This Cookie Policy explains how AgileApt Solutions Private Limited uses cookies and similar tracking technologies on https://procurengine.ai (the "Website"), and how you can control them. It should be read together with our Privacy Policy.
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites function, work more efficiently, and provide information to the site owner. Similar technologies include pixels, tags, and local storage.
2. Categories of Cookies We Use
2.1 Strictly Necessary Cookies
These cookies are essential for the Website to function (e.g., security, load balancing, and content delivery via Cloudflare) and cannot be switched off. They do not require consent under most laws.
2.2 Analytics Cookies
We use Google Analytics 4 (GA4) to understand how visitors interact with the Website - pages viewed, time on page, referral source, and general location. This data is aggregated and used to improve the Website and our content.
2.3 Advertising / Marketing Cookies
As we run or may run paid campaigns, we use, or may use, cookies and tags from:
- Google Ads - to measure campaign performance and show relevant ads (remarketing) to past visitors
- LinkedIn Ads (Insight Tag) - to measure campaign performance and enable LinkedIn Matched Audiences / retargeting
These cookies may be used to build a profile of your interests and show you relevant adverts on other websites and platforms, and may involve sharing data with Google and LinkedIn as described in our Privacy Policy.
3. Illustrative Cookie Table
The table below sets out the categories of cookies currently used or that may be used on the Website. The list will be updated from time to time to reflect changes in our use of cookies.
| Category | Example Provider | Purpose | Typical Duration |
|---|---|---|---|
| Strictly Necessary | Cloudflare | Security, DDoS protection, load balancing | Session to 1 year |
| Analytics | Google Analytics 4 (_ga, _ga_*) | Measures site usage and traffic sources | Up to 2 years |
| Advertising | Google Ads (e.g. _gcl_au) | Conversion tracking and remarketing | Up to 90 days |
| Advertising | LinkedIn Insight Tag (li_sugr, bcookie, UserMatchHistory) | Campaign measurement, retargeting | Up to 1-2 years |
4. Your Consent Choices
Where required by applicable law (including GDPR/UK GDPR and, in certain cases, the DPDP Act and US state laws), we request your consent before setting non-essential cookies via a cookie consent banner shown on your first visit to the Website. You can accept all cookies, reject non-essential cookies, or choose "Manage Preferences" to set your Analytics and Marketing preferences individually. You can change or withdraw your consent at any time using the "Cookie Preferences" link in the Website footer.
5. Managing Cookies Through Your Browser
You can also control or delete cookies through your browser settings. Please note that blocking some cookies may impact your experience of the Website. Guidance for common browsers:
- Google Chrome: Settings > Privacy and security > Cookies and other site data
- Mozilla Firefox: Settings > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy > Manage Website Data
- Microsoft Edge: Settings > Cookies and site permissions
6. Opting Out of Specific Advertising Networks
- Google: You can opt out of personalised advertising via Google Ads Settings (adssettings.google.com) or by installing the Google Analytics Opt-out Browser Add-on
- LinkedIn: You can manage advertising preferences via your LinkedIn Account Settings > Advertising data, or opt out generally via the Digital Advertising Alliance (optout.aboutads.info) / Your Online Choices (youronlinechoices.eu), where applicable
7. Changes to This Cookie Policy
We may update this Cookie Policy as our use of cookies changes, particularly as paid campaigns are launched. Please check back periodically.
8. Contact Us
AgileApt Solutions Private Limited
B-821, Advant Navis Business Park, Noida - 201305, Uttar Pradesh, India
Email: privacy@procurengine.ai